Inflexion were poised for significant growth, planning to move office and raising capital to grow and expand. The challenge was to shift the perception of the firm, reflecting their success and to help deliver on their ambitions in the marketplace.
We created a vision of Inflexion as a premium luxury brand that you would be drawn to and feel you would want to be a part of, that if you weren’t chosen you were left feeling you had missed out somehow.
Applied across collateral
We ensured this quality approach was applied across all collateral as a unified toolkit, from thought pieces, to case studies and fund raising documentation. A consistent approach. Applied online and across email templates, the effect has been to enable them to curate and run events and breakfast seminars to meet and attract investments.