Cunningham Lindsey’s new leadership team wanted to consolidate their market position in loss adjusting and grow this and the consultancy side of the business. To support this ambition we were engaged to:
Create an identity for the Group which showcases the wide range of risk management services they offer.
Present the business to existing and potential clients as a dynamic, future focused and trusted business partner.
A design system that unifies all of the Group businesses within a hybrid brand model
A reinvention of the Cunningham Lyndsey Group visual identity was created with the aim of fuelling global growth. The design system was developed to reinforce the global nature of the business, reflecting the local and specialist expertise provided by the diversified businesses that the group operates.
A global website providing a gateway to the Group’s businesses and solutions
The new Cunningham Lindsey Group website consolidated all of their existing digital assets into one global platform. It clearly communicates their industry leadership and the businesses' diversified services to clients.