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Gresham needed a website that stood out from the competition when intermediaries and management teams were researching private equity firms online.
The brand we’d developed emphasised the value of the firm’s deep, involved partnerships with investment company management teams. To communicate this online we featured high-quality photography of employees who’d benefited from the involvement, as well as testimonials from individuals within the management teams.
To further support the brand proposition and help users assess the suitability of Gresham for their investment needs, we overhauled the site’s structure, content and navigation.
The website has been integral to helping Gresham standout from other mid-market investment firms.
What we did:
- Information architecture
- Website design
- Search engine friendly design
- Standards compliant website build
- Implementation on Sitekit CMS
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